What Marketing Executives Say About
The Vanella Group, Inc.
"The Vanella Group, Inc. provides solutions for one of the thorniest
marketing problems that I have faced in my career - is there a vendor out there
that provides a service I can rely on to use a high quality, discovery based
approach to finding new leads. Most providers use a used car sales approach and
this not only yields poor results, but worse, erodes your company's reputation
in the marketplace. The Vanella Group, Inc. does the opposite and I would
recommend them unequivocally."
Brian Desmond., VP, Marketing, Guidewire Software
"The Vanella Group, Inc. is one of the most prolific demand generation
experts that I have had the pleasure to work with. They are "master and
commander" of the cold call - if one can call it that - because they invariably
turns up hot leads! Their ability to penetrate the CXO domain in corporate
America is simply fantastic."
Jack N. Senior Marketing Director, Fortune 1000 Telecom Firm
"The lead generation results we get from The Vanella Group,Inc. are
outstanding. We closed new business right away and have added more opportunities
to the pipeline in the short time we have worked with The Vanella Group, Inc.
than we did from a long term engagement with another provider. They have also
worked closely with us to make sure we are engaged with the opportunities they
do find for us. It's been a very good choice to work with The Vanella Group,
Inc. as our outbound telemarketing partner and we look forward to a long term
relationship with them."
Vice President of Marketing, 50M IT Services Firm
"I hired The Vanella Group, Inc. when they were recommended to me by a
trusted colleague. I needed them to act as my inside sales team when I didn't
have one for my direct sales force. Their ability to get to the heart of your
sales pitch and get expert salespeople making telemarketing calls is amazing.
What I loved most is the experience level of The Vanella Group, Inc.'s staff.
They are actual enterprise sales people and not just dialers. They can go beyond
just verifying contact information and really screen the opportunities. The
Vanella Group, Inc. was always professional, responsive and showed results
quickly. What you do with their leads is really only limited by the skill of
your own direct sales force to follow up, but The Vanella Group, Inc. was able
to find nuggets of golden opportunity at our target accounts. I would hire The
Vanella Group, Inc. again in a second."
Maria Ross, Director Corporate Marketing, Savvion
"The Vanella Group, Inc. are the consummate professionals. They really
understand the pains of demand generation rather than the lip service and
hackneyed processes provided by so many companies in their field. They hold
themselves accountable to results, not activities, and the leads we received
paid for their services 20 times over. I have nothing but the highest praise for
The Vanella Group, Inc."
Robert G. Kelly, VP Global Marketing and Alliances, Infogain
Corporation
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