Channel Development

Replicating 5x Success in the Channel

Many enterprise technology sales teams leverage the channel. For some it is OEM relationships. For others it is value-added solution providers. For others it may be resellers.

The Vanella Group, Inc. has extensive, hands-on experience in channel and OEM programs

Regardless of the type of channel, your partnerships will flourish when they pursue high quality leads.

The prevailing thought is that the higher the corporate investment in the partnership, the more successful that partnership will be. With smart investment, you can create a more mutually lucrative partnership.

Optimize market development funds in your channel. Deliver a stocked sales funnel.

With a Telesales 2.0™ channel development solution, you can offer your partners telemarketing programs that work. Our unique solution leverages our expertise in technology channel sales.

With The Vanella Group, Inc. solution, you can provide your partners the same high quality opportunities that you would want yourselves. These high value, active sales cycles will be aligned with your channel partner's capabilities and strengths.

Address your whole channel with a proven, standardized program.

You can customize your channel development program to meet the specific needs of your channel.

    Need to focus on lead generation?

    Apply The Vanella Group, Inc.'s proven telemarketing approach to deliver active sales cycles to your channel partners. Partners will achieve your level of success with the quality leads you provide. Our training regimen can teach your partners to more effectively convert those leads to sales.

Leverage our successful approach and build your channel

Even established channel programs can benefit with an infusion of new, viable leads. Using our successful methodology, we can help you identify potential channel opportunities and qualify them.